Since 2001, Clean Image Services has helped homeowners and businesses recover from disasters. But their old logo sent the wrong message — more emergency vehicle than trusted professional. They needed an identity that would look reassuring in a driveway, not alarming.
Rather than leaning on the usual icons of fire, water, or mold, we built a brand around trust, efficiency, and cleanliness. The new logo features a modern monogram — a bold letter C with a sparkle — paired with a refreshed color palette that feels crisp, reliable, and unmistakably professional.
